THE CALYX
In the heart of the Royal Botanic Garden Sydney, The Calyx (pronounced kal-iks - and defined as 'the sepals of a flower, typically forming a whorl that encloses the petals and forms a protective layer around a flower bud') is a hub of event-centric activity that features a cafe, retail shop and stunning exhibition space.
The Calyx, located in Sydney’s Royal Botanic Garden, is a premium event venue known for its stunning contemporary design and one of the largest green walls in the Southern Hemisphere. With a capacity of 400, it offers an exceptional setting for workshops, exhibitions, and events.
Perfectly Paired was engaged to deliver expert hospitality consultancy services, providing strategic solutions to enhance the venue’s catering and event operations. Our work focused on creating sustainable models and effective strategies to ensure The Calyx remains Sydney’s go-to venue for premium events.
Perfectly Paired and The Calyx: A partnership that combined strategic expertise with tailored solutions to elevate the venue’s operational, catering, and marketing performance, ensuring its continued success in the competitive Sydney events market.
Catering Contract Audit
Evaluated catering contracts, offering actionable insights to optimise partnerships and improve service delivery.
Business Case
Designed an efficient operating model to support both the venue café/restaurant and large-scale event space, ensuring alignment with long-term goals.
Tender Management
Delivered end-to-end tender management, including procurement strategy, RFT documentation, evaluation criteria, and contract negotiation, to secure the ideal catering partner.
Event Sales Strategy
Developed Strategic Sales & Marketing Strategy, identifying key demographics and market opportunities to position The Calyx as a leading choice for premium events in Sydney.
